Bhumi Pednekar is the new face of M.A.C Cosmetics India. She is in fact the first Indian face to represent M.A.C in India.
Key Takeaways:
Starting her career as an assistant casting director at Yash Raj Films, Bhumi Pednekar has gained so much admiration and success in her life. Debuted as an actress with her first film, Dum Laga Ke Haisha, Bhumi Pednekar has raised bars for the brand by becoming the first-ever Indian Ambassador for the cosmetic company. She is a big achievement as she became the first-ever Face of the M.A.C Cosmetics in India. Being a Canadian cosmetic company, M.A.C has more than 60 stores in India and is also associated with online shopping platforms like Nykaa, Myntra, etc.
Brand Manager of M.A.C. India, Karen Thompson expressed her excitement on welcoming Bhumi as the face for the brand representation in India. She also said that the reason behind choosing Bhumi as the face of the brand was the way she expresses her viewpoints strongly and maintains her sense of inclusivity. Her love for everything beautiful was an adding point in this regard.
In an interview, Bhumi shows her happiness with the news by saying that she feels as if life has come to a circle for her. From collecting pocket money to purchase her favorite M.A.C. Lipstick to actually representing the brand in important campaigns and shows in front of the whole country fills her with lots of pride. She also shares her own experience of gaining confidence in times of distress, especially during lock down days due to Covid-19, she always used to get her glam back on in front of her vanity by providing an exterior armor with makeup.
Her very first memory of knowing and thinking about beauty was watching her mother getting ready in front of the mirror. She thinks that global brands like M.A.C. have caused a tremendous change in the beauty care and self-love factor for the people and she will continue to work towards letting people believe in the notion that self-care and health is the most important aspect of every human’s life.
Bhumi Pednekar also says that she is looking forward to working for the upliftment of confidence in the innocent minds of many girls by representing her favorite brand in front of the country. It is certainly a measure of pride for the country to gain such recognition in the global markets via Bhumi’s appointment.
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